"ESPRESSO MONDAYS"
**Online or In Person**

CAFFEINATE ORGANIZATIONAL STORYTELLING ::
MARKETING, PR, BRAND, DIGITAL


As we see in the news every day, people have the ability to tell stories of all kinds that shape behavior and action. Let's harness the power of our own storytelling, take back the narrative, and make the change we want to see in the world. Let's rethink our organizational storytelling for new outcomes with a new mindset. You're invited to join this working group for marketing, digital, PR & brand support. 

Designed to caffeinate your impact through storytelling, this combination of masterminding, brainstorming, and accountability will support you in driving your goals forward.

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wHY

  • Grow Your Organization + Story Skills

  • Learn + Share Resources, Tools + Tactics

  • Support Yourself + Others to Really Cook!

  • Break Barriers, Crowdsourcing Solutions

  • Commit to Your Weekly Shot

  • Drive Your Vision + Goals Forward

  • Strengthen Marketing, PR + Branding

STRUCTURE / HOW

  • Introduce Participants

  • Share a Storytelling Problem for Solving

  • Focus with Individual Time and Attention (10 minutes each - participation is limited)

  • Receive Feedback, Ideas + Resources

  • Task Yourself for the Following Week, Driving Accountability + Progress

WHO

  • Entrepreneurs

  • Social Innovators

  • Change Makers

  • Digital Mavens

  • Marketeers

  • Brand Builders

  • Media Whisperers

  • Biz Dev + Sales Professionals

  • Startup Team Members

  • Leaders of All Kinds

WHEN / where

TBD 2018

Q & A

Are we drinking espresso?
No, we ARE the espresso, and we're giving our marketing a big, energy shot! 

Why is it called "Espresso Mondays"?
Marissa, the organizer, drinks an iced, skim mocha every morning. She is excited to call this group Espresso Mondays, connecting her love of coffee to supporting others. Now, more than ever, our storytelling could use a caffeinated impact.

Why do Groups 1 and 2 each have different time lengths and participant numbers? 
Group 1, taking place online / virtually, takes place during lunch, so it will be limited to 1 hour with 5 people. Group 2, taking place in person, will be limited to 2 hours with 10 people. Each format allows us to focus on each person with 10-15 minutes of individual time and attention.

What are participants saying about Espresso Mondays?
"Marissa is very talented at getting to the core of what people need and giving all of us viable insights. Espresso Mondays are very interesting sessions and having done the same thing in such a narrow niche for so long, it is fascinating to hear about the many projects that people are working on."
- Amber Michelle, Editor in Chief, RAPAPORT DIAMOND REPORT

 

ABOUT THE FACILITATOR

As Chief Storyteller of Triple Bottom Why Consulting, Marissa Feinberg is a publicist, marketer, and brand builder with a passion for championing new ideas and connecting people. Marissa raises the profile of her clients, developing the platform for them to achieve their goals, whether they are raising awareness or capital. 

Marissa's "Triple Bottom Why" philosophy aligns her clients' Whys with their organizations and audiences. Identifying Why also highlights values, supporting the triple bottom line: people, planet, and profit.*

Marissa's clients have been featured in The New York Times, BBC World, Bloomberg, Fast Company, Entrepreneur, Inc., Forbes, and NBC, among countless others.

Most recently, Marissa served as Vice President, PR & Marketing, of MissionHUB, a network of Impact Hub coworking campuses in San Francisco, Berkeley, New York City, and Washington D.C., as well as the SOCAP Conference for impact investors. Previously, Marissa co-founded Green Spaces NY, acquired by MissionHUB, becoming Impact Hub NYC.